"My website looks dated."
"My competitor has an amazing website. Does mine measure up?"
"My website looks awful on phones and tablets."
"I hired someone to build my website, but they disappeared with my money."
"I know I need a website, but I just don't know where to start."
"I can't figure out how to edit my website."
"I don't have time to figure out how to build a website—I have a business to run!"
My agency is looking for a white label web design resource so that we can expand our client offerings without having to onboard new staff.
Does This Sound Like You? Gelfand Design Has Solutions
Gelfand Design specializes in WordPress design and development for entrepreneurs and organizations of all sizes. Gelfand Design also partners with design and marketing agencies to bring their designs to life and deliver high-quality WordPress websites to their clients.
With a 10-year track record of excellent service, my priority is to help you grow your business with a polished and compelling online presence.
Amy was such a joy to work with! She made creating my website seem so easy which I know for me it really isn’t....She knocked it out of the ballpark with our new website, and we couldn’t be happier!
My Sweet Spot Where Technology Meets Creativity
As someone who is well versed in both the arts and technology, I would have thought that becoming a web designer would be a no-brainer, but actually I took the long way home.
I was a student at The University of South Carolina when I was first introduced to the Internet. There it was—ta da!—a black screen with green text. Hmm. Not too exciting. A PhD in English sounded much more interesting to me.
After I graduated with my BA in English from USC, I spent a year as a Visiting Graduate Student at The Hebrew University of Jerusalem, where I studied Biblical Literature and Biblical and Modern Hebrew before moving to the PhD program in English at The University of Texas at Austin. I thought I was going to become a professor someday. A few years as a Teaching Assistant disabused me of that notion. Teaching was not my passion. Understatement of the century.
In 2001 I stepped away from the PhD program with my MA in English and took my first steps into the full-time workforce as a Desktop Publisher at National Instruments, a global engineering company. For 5 years I prepped technical documentation for print and online publication. Around 2005 our publishing software became XML enabled. Someone had to figure out how it all worked. *Raises hand and waves wildly from the back of the room*
After years of formatting documentation and not really loving it, marking up content was a game changer, the first milestone marker on my path to entrepreneurship. There it was glowing on my screen—my old friend language. Calling things what they are. Creating structure and order based on those named elements. Putting the pieces together. It was a short step from there to designing web interfaces. I went back to school and studied Visual Communications. I got a job at NI as a Web Developer. Then I moved on to a number of small businesses around Austin, always occupying positions that start with the word "web."
In 2009 I launched Gelfand Design. In my early days, the bulk of my business was theme customization and development. Over time I transitioned to full service web design and development. Today I leverage a team of top-notch creatives to offer a full spectrum of online marketing solutions, from crafting your story, to rendering your story into a compelling website, to measuring your success.
I've worked with engineers and artists, scientists and magicians (yes, magicians!). I am fluent in tech-to-English translation. As someone with experience in both the arts and technology and who is comfortable in both spaces and especially the sweet spot in between, I am uniquely positioned to help you make the most of your online presence.
I look forward to meeting your needs and exceeding your expectations!
– Amy Gelfand
My Cause and Values What Drives Me
When you do business with Gelfand Design, you are supporting animal welfare in our community. My family's collective passion, when we are not working, is dog rescue. We support and volunteer for a number of local organizations, specializing in maternity fostering. We foster pregnant mama dogs and their puppies until everyone is grown and healthy enough to be adopted. I serve on a number of boards and committees dedicated to this cause, and it's what drives me to build my business. I'm privileged to have a career with the flexibility and financial stability to pursue my life saving mission.
Gelfand Design is proud to support: